Posts Tagged ‘ credibility ’

Friday, June 12th, 2009

You have a business; you are new and want to build a client list. However, the public doesn’t know much about you.

One of the best ways to build the relations, credibility and to help get people to know more about you and your area of expertise is to write articles. People are always looking for good articles for their websites, blogs and newsletters. The important words here are good and content.

Good articles are content rich. The help the reader understand that which you are writing about. It gives them insight, whether it is about Business, Communication, Health or any number of subjects.

When you provide an article for your reader, whether you wrote it or published it, you are doing your clients a service by educating them in the areas that they wish to learn. Moreover, your credibility can be built or diminished by the article.

Articles also help to keep your website updated and helped to increase your search engine ratings.

Stagnate websites that never change, get a much lower rating with Google. As well, do not encourage your audience to come back. They are thinking, ok, I saw it.

A summary of the benefits are:



    For the author, they:

  • Increased Exposure

  • Give Credibility (You show your expertise)

  • Develop Relations (People get to know you better)

  • Create links to your site

  • Give you free Publicity
  • For the Publisher or Website Owner, it provides:

  • Content

  • Related Articles that you don’t have to write
  • Reference and information that you don’t have to write

  • A vast resource of free information



However, it is important to remember that there can be a downside. Of which you can avoid, once you understand what it is.

There is nothing worse than reading an article that is nothing more than a sales letter, a news release or an inflated glorified piece on how wonderful you are. You need to give the public something that they can use.

Then they are much more likely to follow your link in your resource box, back to your site to find out more about you.

Remember, that in each article, you are communication something about you. You want the message that be one that encourages people to want to get to know you better, to learn more about you know and to become one of your clients or subscribers.

In your resource box, make sure you are clear, stating who you are and where they can find out more about you.

Most article directories and magazines have set limits on the size and amount of information you can place so it is important to ensure it is accurate and inviting. You are not writing articles just for praise and admiration. You do have a business to run and bills to pay. Even if you are a millionaire and want to write just for the shear joy of it and love to teach for free, your resource box is still important, as you would want the readers to know that the information came from a credible source.

So go ahead and get started. Don’t stop at one article, it can easily become buried.. Make it a habit and write them regularly whether it is once a week or once a month. And remember, have fun doing them.

“To Master Communication

is to Master Wealth”

Friday, June 12th, 2009

You have a business; you are new and want to build a client list. However, the public doesn’t know much about you.

One of the best ways to build the relations, credibility and to help get people to know more about you and your area of expertise is to write articles. People are always looking for good articles for their websites, blogs and newsletters. The important words here are good and content.

Good articles are content rich. The help the reader understand that which you are writing about. It gives them insight, whether it is about Business, Communication, Health or any number of subjects.

When you provide an article for your reader, whether you wrote it or published it, you are doing your clients a service by educating them in the areas that they wish to learn. Moreover, your credibility can be built or diminished by the article.

Articles also help to keep your website updated and helped to increase your search engine ratings.

Stagnate websites that never change, get a much lower rating with Google. As well, do not encourage your audience to come back. They are thinking, ok, I saw it.

A summary of the benefits are:



    For the author, they:

  • Increased Exposure

  • Give Credibility (You show your expertise)

  • Develop Relations (People get to know you better)

  • Create links to your site

  • Give you free Publicity
  • For the Publisher or Website Owner, it provides:

  • Content

  • Related Articles that you don’t have to write
  • Reference and information that you don’t have to write

  • A vast resource of free information



However, it is important to remember that there can be a downside. Of which you can avoid, once you understand what it is.

There is nothing worse than reading an article that is nothing more than a sales letter, a news release or an inflated glorified piece on how wonderful you are. You need to give the public something that they can use.

Then they are much more likely to follow your link in your resource box, back to your site to find out more about you.

Remember, that in each article, you are communication something about you. You want the message that be one that encourages people to want to get to know you better, to learn more about you know and to become one of your clients or subscribers.

In your resource box, make sure you are clear, stating who you are and where they can find out more about you.

Most article directories and magazines have set limits on the size and amount of information you can place so it is important to ensure it is accurate and inviting. You are not writing articles just for praise and admiration. You do have a business to run and bills to pay. Even if you are a millionaire and want to write just for the shear joy of it and love to teach for free, your resource box is still important, as you would want the readers to know that the information came from a credible source.

So go ahead and get started. Don’t stop at one article, it can easily become buried.. Make it a habit and write them regularly whether it is once a week or once a month. And remember, have fun doing them.

“To Master Communication

is to Master Wealth”

And the answer is SUBMIT.

What am I talking about? I am talking about submitting articles to article submission sites. I am sure you have seen them. They are places to go to submit your original articles about topics you are very knowledgeable about and also sites to visit to acquire some fresh content for your site, blog or eZine.

Let me give you a handful of reasons to add your articles to these sites. First off, and to me most important, is that it gives you credibility. You are now the Subject Matter Expert (SME). So, your article must reflect that expertise. Make sure your articles are well thought out, flow well and get your point across.

Second, along with your article, you will now have links all over the Internet. The reason for this is you add a small “resource box” at the end of the article with some info about you and a link to your web site. This will help with search engine indexing and also with popularity in the search directories.

The next reason for submitting articles is free advertising. Your articles, along with links to your sites will now be everywhere giving your site the visibility it needs &ndash and the best part is &ndash all of this is free.

The fourth reason to submit is money. You can earn cold, hard cash with AdSense ads, income from the products on your site, and affiliate links. You will have more visitors that will result in more money. You may even receive requests from eZines to write articles for them.

Finally, you will gain the trust of your customers. They will consider you an expert and be more likely to visit your site and purchase your products.

So, you can’t lose. It doesn’t take much time to write an article and submit it to many article sites. You will have fun, get visibility and get to show off to your friends about what a great author you are.

And the answer is SUBMIT.

What am I talking about? I am talking about submitting articles to article submission sites. I am sure you have seen them. They are places to go to submit your original articles about topics you are very knowledgeable about and also sites to visit to acquire some fresh content for your site, blog or eZine.

Let me give you a handful of reasons to add your articles to these sites. First off, and to me most important, is that it gives you credibility. You are now the Subject Matter Expert (SME). So, your article must reflect that expertise. Make sure your articles are well thought out, flow well and get your point across.

Second, along with your article, you will now have links all over the Internet. The reason for this is you add a small “resource box” at the end of the article with some info about you and a link to your web site. This will help with search engine indexing and also with popularity in the search directories.

The next reason for submitting articles is free advertising. Your articles, along with links to your sites will now be everywhere giving your site the visibility it needs &ndash and the best part is &ndash all of this is free.

The fourth reason to submit is money. You can earn cold, hard cash with AdSense ads, income from the products on your site, and affiliate links. You will have more visitors that will result in more money. You may even receive requests from eZines to write articles for them.

Finally, you will gain the trust of your customers. They will consider you an expert and be more likely to visit your site and purchase your products.

So, you can’t lose. It doesn’t take much time to write an article and submit it to many article sites. You will have fun, get visibility and get to show off to your friends about what a great author you are.

1. Credibility. You wrote the article. You are the subject matter expert. This is especially when you submit a well-written article about a topic that you have a passion for.

2. Visitors. When you write an article, you also add a “resource” box with your name, a little bit about you, and a link to your web page. This will get your web site visibility all over the Internet.

3. Links. Having your web site listed, along with all of your articles, puts links on other related sites. When the search engine spiders crawl the Internet and find your link on other sites, it will smile and index your site quicker, make your site more popular in the search engines, and list your site more often in the various directories.

4. Visibility. Others will pick up your sites for their web sites, blogs and eZine. This will increase your site’s brand and give you a competitive edge.

5. Exposure. Many sites list the most current articles on their front page giving you “front page” exposure.

6. Free Advertising. It doesn’t cost anything to post your articles. Your article could wind up on hundreds or thousands of web sites.

7. Money. If people like your work, you could get hired to write articles for others. Good writers are in huge demand.

8. eBooks. You could compile your related articles and put out an eBook &ndash either for free or charge for it. Adding your links to the eBook will provide additional advertising.

9. Trust. Since you will recognized as the subject matter expert, it will be easy for you to market related products on your web site.

10. eZines. You could contact other eZine publishers and do an article exchange. This will give you guaranteed visibility in another’s eZine giving you more credibility and even more visibility.

11. Money. Along with possibly getting paid for writing articles for others, you can make money by having fresh content on your web pages incorporated with an advertising system like Google’s AdSense.

1. Credibility. You wrote the article. You are the subject matter expert. This is especially when you submit a well-written article about a topic that you have a passion for.

2. Visitors. When you write an article, you also add a “resource” box with your name, a little bit about you, and a link to your web page. This will get your web site visibility all over the Internet.

3. Links. Having your web site listed, along with all of your articles, puts links on other related sites. When the search engine spiders crawl the Internet and find your link on other sites, it will smile and index your site quicker, make your site more popular in the search engines, and list your site more often in the various directories.

4. Visibility. Others will pick up your sites for their web sites, blogs and eZine. This will increase your site’s brand and give you a competitive edge.

5. Exposure. Many sites list the most current articles on their front page giving you “front page” exposure.

6. Free Advertising. It doesn’t cost anything to post your articles. Your article could wind up on hundreds or thousands of web sites.

7. Money. If people like your work, you could get hired to write articles for others. Good writers are in huge demand.

8. eBooks. You could compile your related articles and put out an eBook &ndash either for free or charge for it. Adding your links to the eBook will provide additional advertising.

9. Trust. Since you will recognized as the subject matter expert, it will be easy for you to market related products on your web site.

10. eZines. You could contact other eZine publishers and do an article exchange. This will give you guaranteed visibility in another’s eZine giving you more credibility and even more visibility.

11. Money. Along with possibly getting paid for writing articles for others, you can make money by having fresh content on your web pages incorporated with an advertising system like Google’s AdSense.

Websites, Bloggers, Ezine Publishers all need content. All business need exposure and advertising. Writing artilcles to share your expertise with others can benefit in a number of ways even if you offer your articles freely.

1. Brand Yourself. You will brand your website, business and yourself . Make sure you include your name, business name, credentials, web site address and e-mail address in your resource box.

2. Gain credibility. You will become know as an expert on the topics you write about. Get an edge on your competion with a boost in credibilty.

3. Free advertising. This will broaden your advertising efforts in addition to yur normal advertising budget.

4. Get Published All Over The Web. Multiple visiting publishers to need free content for their websites, ezines, blogs and more.

5. Get Published in Offline Content. Some publishers may put your content in ebooks and so your advertising can multiply further.

6. Gain Trust. If when people read your article they like it, they will be more likely to buy your product or service increasing your profits.

7. Highlighted Exposure. A publisher may choose to place your article on their homepage or high traffic blog. Placement can increase credibility as well as exposure.

8. Long Term Advertising. Your article may end up in archives to ezine publications. Some subcribers like to read back issues before subscribing.

9. Multiply Income. You may get extra income from people who want to hire you to write other articles, books or even speak at seminars. This can be a great way to multiply your income.

10. Link Popularity! When publishers begin placing your article along with resource box on their websites you will start to raise your search engine rankings.

The more links back to you site the more popular you are with the search engines. Start gaining all sorts of popularity today!

Websites, Bloggers, Ezine Publishers all need content. All business need exposure and advertising. Writing artilcles to share your expertise with others can benefit in a number of ways even if you offer your articles freely.

1. Brand Yourself. You will brand your website, business and yourself . Make sure you include your name, business name, credentials, web site address and e-mail address in your resource box.

2. Gain credibility. You will become know as an expert on the topics you write about. Get an edge on your competion with a boost in credibilty.

3. Free advertising. This will broaden your advertising efforts in addition to yur normal advertising budget.

4. Get Published All Over The Web. Multiple visiting publishers to need free content for their websites, ezines, blogs and more.

5. Get Published in Offline Content. Some publishers may put your content in ebooks and so your advertising can multiply further.

6. Gain Trust. If when people read your article they like it, they will be more likely to buy your product or service increasing your profits.

7. Highlighted Exposure. A publisher may choose to place your article on their homepage or high traffic blog. Placement can increase credibility as well as exposure.

8. Long Term Advertising. Your article may end up in archives to ezine publications. Some subcribers like to read back issues before subscribing.

9. Multiply Income. You may get extra income from people who want to hire you to write other articles, books or even speak at seminars. This can be a great way to multiply your income.

10. Link Popularity! When publishers begin placing your article along with resource box on their websites you will start to raise your search engine rankings.

The more links back to you site the more popular you are with the search engines. Start gaining all sorts of popularity today!